by Logan Jones | Nov 30, 2016 | Bing Ads, Content Marketing, Digital Marketing, Google Ads, Local Search, Property Management Growth, Property Management Marketing, Property Management Websites, SEO
When your property management company is already ranking organically, does it make sense to run a Pay-Per-Click campaign? It sounds pretty redundant, right? Well, in a climate where competition never stops, you may be missing out on business by relying on organic...
by Marie Liamzon-Tepman | Aug 11, 2016 | How-tos, Property Management Marketing, Property Management Websites, Sales
If your Property Management Services copy doesn’t stand out from your competitors’, the service you work so hard to provide becomes nothing more than a commodity. What is a commodity? It’s a good or service that has no qualitative difference across a...
by Marie Liamzon-Tepman | Mar 30, 2016 | Content Marketing, Getting Found, How-tos, Property Management Marketing, Property Management Websites, SEO
Getting your property management company to rank higher can actually be simpler than you think. Today we are going to describe two main indicators that search engines look at: citations & backlinks. This is what all major search engines (Google, Yahoo, Bing) look...
by Marie Liamzon-Tepman | Jan 20, 2016 | Hints and Tips, Property Management Education, Property Management Marketing, Property Management Websites, SEO
Five things can tell you whether your property management website is performing as well as it should. If you find out that your website is lacking in any of these areas, we suggest that you address these issues as soon as you can. These SEO based strategies attract...
by Marie Liamzon-Tepman | Nov 18, 2015 | FAQ, Property Management Business Tips, Property Management Education, Property Management Marketing, Property Management Websites, SEO
A Frequently Asked Questions page, or FAQ, is an underused tool for growing your property management business. There are a number of ways that FAQs can help you stand out from your competition, rank higher in search, be found for more keywords, and close more...
by Marie Liamzon-Tepman | Sep 23, 2015 | eBooks, How-tos, Marketing Best Practices, Property Management Business Tips, Property Management Education, Property Management Growth, Property Management Industry, Property Management Marketing, Property Management Websites, SEO, Social Media Marketing
Would you rather hire an amateur, or the person that actually wrote the book on property management? Put yourself in your customer’s shoes. Being the person that wrote that book is a great way to grow your property management business. Many property managers worry...