by Marie Liamzon-Tepman | Aug 28, 2026 | Competition, Content Marketing, Digital Marketing, Getting Found, Landing Pages, Local Search, Marketing Best Practices, Property Management Growth, Property Management Marketing, Property Management Websites, SEO
A dedicated landing page gives property owners a more focused experience after they click your ad. Instead of sending prospects to a general website that serves owners, tenants, residents, vendors, and job applicants, a PPC landing page presents one relevant message... 
by Brittany Stephens and Marie Liamzon-Tepman | Nov 30, 2023 | Competition, Content Marketing, Digital Marketing, Google Ads, Marketing Best Practices, Marketing Budget, Property Management Marketing
Today we are addressing something that we hear from a lot of property managers when we talk about marketing strategy: ” Property management Google Ads is a waste of money.” A lot of you tell us that Google Ads, formally known as Google Adwords, is a waste... 
by Marie Liamzon-Tepman | Apr 13, 2023 | Competition, Content Marketing, Digital Marketing, Getting Found, Hints and Tips, How-tos, Lead Nurturing, Marketing Best Practices, Marketing Budget, Property Management Business Tips, Property Management Growth, Property Management Marketing, Reputation, Reviews, Running a Property Management Company, Social Media Marketing
Property Management Lead Generation Many property managers struggle with figuring out how to get more property management clients. This is because getting more property management leads often takes more than just increasing your advertising budget. Fret not – if... 
by Madison Lushington | Jun 2, 2022 | Competition, Content Marketing, Digital Marketing, Getting Found, Property Management Education, Property Management Growth, Property Management Marketing, Property Management Websites, SEO
SEO vs. SEM It’s common for people to be confused about the difference between SEO and SEM, or even to think they’re the same thing. It’s important you understand the difference between these marketing strategies so you’re not leaving valuable leads on the table.... 
by Michael Lushington | May 12, 2022 | Competition, Content Marketing, Getting Found, Local Search, Marketing Best Practices, Property Management Marketing, Running a Property Management Company, Social Media Marketing
Telling Your Story Every business has a story. Being able to tell that story in a way that connects and resonates with your perfect client is a crucial part of your property management marketing strategy. Maybe you think your story isn’t that interesting. Think again.... 
by Marie Liamzon-Tepman | Nov 18, 2021 | Competition, Content Marketing, Digital Marketing, Google Ads, Property Management Marketing, Trends
How CPC Has Changed for Property Management Since 2018 Spending on digital advertising has increased over the years. Advertisers have spent more on online ads than television ads since 2017. COVID-19 has only increased demand for online ads, and as more companies...
