SEO vs. SEM It’s common for people to be confused about the difference between SEO and SEM, or even to think they’re the same thing. It’s important you understand the difference between these marketing strategies so you’re not leaving valuable leads on the table....
What Should Property Management Marketing Content Be About? Property management marketing doesn’t need to be terribly complex. What you’re doing is pretty simple: demonstrating your expertise in order to attract new business. So what do those prospective owners and...
Podcast: Play in new window | DownloadSubscribe: RSS 3 Steps to Profitability with Kathleen Richards On The Property Management Show this week, Kathleen Richards is joining us to talk about profitability. She’s been on the podcast several times, and we’re asking her...
Podcast: Play in new window | DownloadSubscribe: RSS The podcasts we publish on The Property Management Show usually inspire us to talk about the topics that we cover, long after the guests have left us. On today’s show, we’re sharing some of what we captured when...
Establishing and tracking Key Performance Indicators, or KPIs, is the first step to using data to enable the growth and success of your property management business. If you aren’t utilizing KPI’s on a regular basis, it’s hard to know how much you can afford to spend...
How is your property management reputation these days? As you’re shopping for goodies to share with your loved ones this Valentine’s Day, be sure to remember that you’ve got relationships to tend with your clients, too. And when your customers love you, well, the 5...
