Telling Your Story Every business has a story. Being able to tell that story in a way that connects and resonates with your perfect client is a crucial part of your property management marketing strategy. Maybe you think your story isn’t that interesting. Think...
Summary: We explain exactly what SEO is, why it matters for property managers, and what you can do to improve your own property management SEO. Key Takeaways: SEO stands for Search Engine Optimization. SEO is the process of improving your website so it will rank...
Have you heard the latest COVID-19 Google and Yelp reviews update? No doubt you’re aware of the unusual circumstances we find ourselves in during this COVID-19/Coronavirus pandemic. One of the fears that you may currently be grappling with is that your online...
What’s the difference between organic results vs paid ads vs local listings? Let’s follow up on the Fourandhalf blog Daniel presented last week, where he discussed SERPs (Search Engine Results Pages) and why they’re important for your property management...
Do you know what a Search Engine Results Page (SERP) is, and what it means for your property management company? It’s quite likely you’ve already seen it on your mobile device or your desktop. Most SERPs will be ordered like this: First three pay-per-click...
How familiar are you with Google’s 2020 updates? Not too long ago, Google announced some big changes to its algorithm. If you’re wondering what these changes mean for your property management marketing, we have some good information for you today. Google’s 2020...