Telling Your Story Every business has a story. Being able to tell that story in a way that connects and resonates with your perfect client is a crucial part of your property management marketing strategy. Maybe you think your story isn’t that interesting. Think...
Facebook Ads vs. Boosted Posts If you’ve been on Facebook in the last couple of years, you’ve probably come across some kind of promoted content. There are several different ways in which this content shows up, but it’s always right there in your feed, among posts...
What Should Property Management Marketing Content Be About? Property management marketing doesn’t need to be terribly complex. What you’re doing is pretty simple: demonstrating your expertise in order to attract new business. So what do those prospective owners and...
How CPC Has Changed for Property Management Since 2018 Spending on digital advertising has increased over the years. Advertisers have spent more on online ads than television ads since 2017. COVID-19 has only increased demand for online ads, and as more companies...
Our “Spring Sale for Scale!” has officially LAUNCHED! Don’t wait – this deal is only available through May 31st (Memorial Day). No catch, no hidden fees, no surprises: just our best-selling marketing package made more accessible to you in these...
One of Fourandhalf’s latest offerings is property management remarketing campaigns. But what exactly is Google remarketing? Why is it important for property managers? And what’s the risk for property managers that aren’t using remarketing campaigns? Maddie joins...
