Boosted Posts vs. Meta Ads: Which Is Better for Property Management Marketing?

Boosted Posts vs. Meta Ads: Which Is Better for Property Management Marketing?

by | Jul 15, 2026 | Content Marketing, Digital Marketing, Facebook, Getting Found, Property Management Marketing, Remarketing, Social Media Marketing

Facebook offers different types of ads, and they all bring different value to you, the advertiser. But, it’s important to choose the right type of content in order to support your marketing goals. Otherwise, you’ll waste time and money on the wrong type of promoted...
PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

by | Aug 28, 2024 | Bing Ads, Digital Marketing, Fourandhalf, Getting Found, Google Ads, Key Performance Indicators, Marketing Best Practices, Property Management Growth, Property Management Marketing, Remarketing, SEO

Are you looking to further your company’s reach and get your name in front of more property owners? In today’s digital world, it can be difficult to stand out from the crowd and attract potential clients. One of the best ways to do this is with a Pay-Per-Click...
The Power of Remarketing Campaigns for Property Managers

The Power of Remarketing Campaigns for Property Managers

by | Feb 18, 2021 | Competition, Content Marketing, Digital Marketing, Getting Found, Google Ads, Marketing Best Practices, Property Management Marketing, Remarketing

One of Fourandhalf’s latest offerings is property management remarketing campaigns. But what exactly is Google remarketing? Why is it important for property managers? And what’s the risk for property managers that aren’t using remarketing campaigns? Maddie joins...
Property Management Advertising: 4 Different Ways to Buy Leads on the Internet

Property Management Advertising: 4 Different Ways to Buy Leads on the Internet

by | May 24, 2017 | Bing Ads, Content Marketing, Digital Marketing, Facebook, Google Ads, Property Management Marketing, Remarketing, Sales, Sales Funnel, Social Media Marketing, Trends, Yelp

A question we get a lot at Fourandhalf is this: what are the different ways you can pay for property management leads? Today, we break down four different categories in online advertising, and specific platforms your property management company can use to build out...