Marketing and Business Strategy Blog for Property Managers

Subscribe to our weekly newsletter or check this page every week to learn some of the best business and marketing strategies for property managers. Get your questions answered and learn what you can about how to reach new owners and investors.

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Telling Your Story

Telling Your Story

 Telling Your Story Every business has a story. Being able to tell that story in a way that connects and resonates with your perfect client is a crucial part of your property management marketing strategy. Maybe you think your story isn’t that interesting. Think...

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Facebook Ads vs. Boosted Posts

Facebook Ads vs. Boosted Posts

 Facebook Ads vs. Boosted Posts If you’ve been on Facebook in the last couple of years, you’ve probably come across some kind of promoted content. There are several different ways in which this content shows up, but it’s always right there in your feed, among posts...

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What Should Property Management Marketing Content Be About?

What Should Property Management Marketing Content Be About?

What Should Property Management Marketing Content Be About? Property management marketing doesn’t need to be terribly complex. What you’re doing is pretty simple: demonstrating your expertise in order to attract new business. So what do those prospective owners and...

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3 Steps to Profitability with Kathleen Richards

3 Steps to Profitability with Kathleen Richards

 3 Steps to Profitability with Kathleen Richards On The Property Management Show this week, Kathleen Richards is joining us to talk about profitability. She’s been on the podcast several times, and we’re asking her a pretty simple question: how can property...

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How CPC Has Changed for Property Management Since 2018

How CPC Has Changed for Property Management Since 2018

 How CPC Has Changed for Property Management Since 2018 Spending on digital advertising has increased over the years. Advertisers have spent more on online ads than television ads since 2017. COVID-19 has only increased demand for online ads, and as more companies...

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The Cost of Marketing to the Wrong Owner

The Cost of Marketing to the Wrong Owner

So, you’ve invested the necessary time and money marketing your services to property owners. You’ve been running ads, posting blogs, and you even have a shiny new website. That’s great! But, what if you’re not getting the leads you expected you would? Or, what if...

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Why Property Managers Should Have an Ebook

Why Property Managers Should Have an Ebook

 Why are ebooks so popular? More importantly, do you need an ebook for your property management company? The short answer is yes, and here are four reasons why you need one. These four reasons will also do a good job of explaining why they’re so popular in attracting...

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What’s it Like to Partner With Fourandhalf? Catch Up with Our Lifetime Clients

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Stephanie Gordon

I’m really pleased with my Fourandhalf website – I think it looks new and fresh and is easy for users to navigate. One of the best features is the quarterly check in with the Fourandhalf team which allows me to look at the web site and see how it is performing. This quarterly analysis shows me how many users I get, where they go on my site, and what SEO words are bringing them to my site. I can now make changes so that I’m attracting the type of users I want based on facts. Our websites are one of our most important marketing tools yet most of us rarely look at them once they are up and running.

Stephanie Gordon

Gordon Property Management, San Francisco

Jennifer Newton

I have been able to lean on Fourandhalf as a true marketing partner […] In a competitive market, they were able to help me standout and grow my business.

Jennifer Newton

Walters Home Management, San Diego

Jock McNeill

I love our Fourandhalf website and have seen a significant increase in engagement with our prospective clients. The leads are better quality and higher quantity which allows our business development manager to close more contracts. After several years owning a business, I’ve found that it is more effective to find “who” can do the job instead of “how” to do the job. Fourandhalf is the “who” you need to keep those leads coming so you can focus on other, higher-margin efforts in your business. Thanks guys, we’re enjoying the new website

Jock McNeill, MPM, RMP

Alliance Property Management, Santa Rosa

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Office Address

Fourandhalf, Inc
2710 Crow Canyon Rd #1017
San Ramon, CA 94583

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