Marketing and Business Strategy Blog for Property Managers
Our property management blog is one of the ways we communicate with you, whether you’re a current Fourandhalf client or a property manager who wants to know more about how marketing can serve business growth. Meet with us here to learn some of the best business and marketing strategies. Get some questions answered and learn what you can about how to reach new owners and investors.
Our Property Management Blog
Here are some of the blogs we’ve made that other growth-minded property managers like you have found informative and useful.
Anatomy of a Search Engine Results Page (SERP)
Do you know what a Search Engine Results Page (SERP) is, and what it means for your property management company? It's quite likely you've already seen it on your mobile device or your desktop. Most SERPs will be ordered like this: First three pay-per-click ads. Map...
An Overview of AB 1482 with Guest Keith Becker
Looking for an summary of AB 1482? Look no further. If you’re managing properties in California, it’s hard to avoid discussing AB 1482. This new law has probably taken center stage as you help the landlords and investors you’re working with comply with it's...
How Will The Latest Google Updates Affect Property Management Marketing?
How familiar are you with Google's 2020 updates? Not too long ago, Google announced some big changes to its algorithm. If you’re wondering what these changes mean for your property management marketing, we have some good information for you today. Google’s 2020...
Property Management Market Trends with Jeff Hacker
Our topic on The Property Management Show podcast today is something that’s really interesting, especially if you own a property management company. Today, we're diving into property management market trends. The guest who’s joining us is Jeff Hacker, owner of Bayside...
What Continuous Improvement Means For Property Management Marketing
We got a great response from our last Fourandhalf blog, when Michael talked about maximizing your data and avoiding data paralysis when evaluating your property management marketing performance. You asked us to dig a little deeper, and here we are – ready to talk...
Risk Management Mistakes That Keep Property Managers up at Night with Guest Kathleen Richards
Risk management isn’t a sexy topic, but it’s something that you need to think about as the owner of a property management company. Making mistakes while managing – or not managing – your risk will keep you up at night. It could also result in lawsuits, huge fines, and...
We use our property management blog to share the latest marketing strategies on growing and maintaining a profitable property management business.
On our blog, you’ll hear from different members of our team about various aspects of property management growth. Everyone has their own area of expertise and their individual passions about the work we do. Fourandhalf provides a platform for these experts to share what they know. You’ll hear about how to improve your reputation, where to find ideas for content, and what you need on your website to win new business. Our tips are more than vague ideas. The Fourandhalf blog offers actionable items that can put you on a path towards growth.
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