Summary: We explain exactly what SEO is, why it matters for property managers, and what you can do to improve your own property management SEO. Key Takeaways: SEO stands for Search Engine Optimization. SEO is the process of improving your website so it will rank...
What differentiates a good property management website from a great one? Back in 2018, we wrote about four of the most important aspects of a great property management website which still ring true to this day: user experience, customer-focused content, SEO, and lead...
Ever heard of the saying, “Your reputation precedes you?” When it comes to property management online reviews, this saying is even more true. Lots of people have opinions and the internet has made it easier for them to share it. You can harness this to your...
Have you heard the latest COVID-19 Google and Yelp reviews update? No doubt you’re aware of the unusual circumstances we find ourselves in during this COVID-19/Coronavirus pandemic. One of the fears that you may currently be grappling with is that your online...
What’s the difference between organic results vs paid ads vs local listings? Let’s follow up on the Fourandhalf blog Daniel presented last week, where he discussed SERPs (Search Engine Results Pages) and why they’re important for your property management...
Do you know what a Search Engine Results Page (SERP) is, and what it means for your property management company? It’s quite likely you’ve already seen it on your mobile device or your desktop. Most SERPs will be ordered like this: First three pay-per-click...
