by Marie Liamzon-Tepman | Jul 6, 2026 | Fourandhalf, Marketing Best Practices, Property Management Business Tips, Property Management Growth, Property Management Industry, Property Management Marketing, Property Management Websites, SEO, Trends
Your website is often the first place a rental owner, tenant, applicant, or housing consumer interacts with your company. If that website is difficult or impossible for someone with a disability to use, it can create legal risk, fair housing concerns, and a poor...
by Brittany Stephens and Marie Liamzon-Tepman | Apr 10, 2025 | FAQ, Hints and Tips, Marketing Best Practices, Property Management Education, Property Management Marketing, Property Management Websites, SEO, Starting a Property Management Company
Choosing a domain name for your property management website can feel like a big decision, but it doesn’t have to be overwhelming. A domain name is your website’s address on the internet. It’s unique to your own website and it serves as your online...
by Brittany Stephens and Marie Liamzon-Tepman | Mar 12, 2025 | Content Marketing, Digital Marketing, Getting Found, Local Search, Marketing Best Practices, Property Management Marketing, Property Management Websites, SEO, Technology, Trends
Do you know what a Search Engine Results Page (SERP) is and how it impacts your property management company’s online visibility? If you’ve ever searched for something on Google—whether on your desktop or mobile—you’ve seen a SERP in action. But understanding its...
by Madison Lushington | Jan 9, 2025 | Marketing Best Practices, Property Management Websites, SEO
Rebranding can be an exciting milestone for your property management company—a chance to modernize your image, expand into new markets, or better reflect your vision. But it’s not just about a new logo or name; a rebranding strategy impacts every aspect of your...
by Marie Liamzon-Tepman | Sep 25, 2024 | Content Marketing, Marketing Best Practices, SEO
How do you generate new owner leads? Is it through referrals? Local newspapers? Online ads? Did you know that blogging, with special attention to local SEO, can also be a powerful tool for property managers looking to attract new clients? By now, you’ve probably...
by Madison Lushington | Aug 28, 2024 | Bing Ads, Digital Marketing, Fourandhalf, Getting Found, Google Ads, Key Performance Indicators, Marketing Best Practices, Property Management Growth, Property Management Marketing, Remarketing, SEO
Are you looking to further your company’s reach and get your name in front of more property owners? In today’s digital world, it can be difficult to stand out from the crowd and attract potential clients. One of the best ways to do this is with a Pay-Per-Click...
