Facebook Archives | Fourandhalf Marketing Agency for Property Managers

Facebook Ads vs. Boosted Posts

by Madison Lushington | Apr 21, 2022 | Content Marketing, Digital Marketing, Facebook, Getting Found, Property Management Marketing, Remarketing, Social Media Marketing

Facebook Ads vs. Boosted Posts If you’ve been on Facebook in the last couple of years, you’ve probably come across some kind of promoted content. There are several different ways in which this content shows up, but it’s always right there in your feed, among posts...

Property Management Marketing | Part 1 | The Rise of Zumper & Facebook Marketing

by Marie Liamzon-Tepman | Nov 19, 2020 | Competition, Content Marketing, Digital Marketing, Facebook, Getting Found, Marketing Best Practices, Property Management Growth, Property Management Marketing, The Property Management Show Podcast

Podcast: Play in new window | DownloadSubscribe: RSS | MoreSummary: Advertising your vacant rental units online has changed, and that’s due to some acquisitions and partnerships that we’re discussing today with James Barrett, CEO and Director of Business Development...

How the 2020 Updates to Facebook Impact Property Managers

by Marie Liamzon-Tepman | Sep 17, 2020 | Content Marketing, Digital Marketing, Facebook, Getting Found, Hints and Tips, Marketing Best Practices, Property Management Industry, Property Management Marketing, Social Media Marketing, Technology, Trends

Summary: Facebook’s updates in August 2020 provide more opportunities to property managers to engage with their community, generate trust, and build their network. Key Takeaways: Posts & comments in Facebook Groups have more newsfeed visibility than Page posts...

Paid Ads Part 1: Rethinking Paid Advertising for Property Managers

by Marie Liamzon-Tepman | Aug 15, 2019 | Bing Ads, Competition, Content Marketing, Digital Marketing, Facebook, Getting Found, Google Ads, Hints and Tips, Marketing Best Practices, Property Management Marketing, Social Media Marketing, Technology

When people think about paid advertising for property managers, otherwise known as online advertising, the first thing that comes to mind is Google AdWords (now Google Ads), and sometimes the term PPC or Pay Per Click comes up. But is this all there is to online...

Social Media Marketing Can Help You Find More Landlords – Part 1

by Marie Liamzon-Tepman | Apr 4, 2019 | Facebook, Getting Found, How-tos, Property Management Marketing, Social Media Marketing, Technology, Trends

Growing your property management business and increasing the number of landlords you attract requires a few different marketing strategies. Today, we’re focusing on social media marketing and why you should use it. The most popular social media platforms can help you...

Three Ways Property Management Companies Can Attract More Landlords on Facebook and Gain More Properties

by Marie Liamzon-Tepman | Dec 19, 2018 | Facebook, Getting Found, How-tos, Property Management Marketing, Social Media Marketing

Is your holiday wish to attract more landlords on Facebook? If so, we have some pro tips on how to use the social media site to grow your property management business. Social Media and Property Management Social media is one of those marketing channels that’s a bit...