Property Management Marketing | Part 1 | The Rise of Zumper & Facebook Marketing

Property Management Marketing | Part 1 | The Rise of Zumper & Facebook Marketing

Podcast: Play in new window | DownloadSubscribe: Apple Podcasts | RSSSummary: Advertising your vacant rental units online has changed, and that’s due to some acquisitions and partnerships that we’re discussing today with James Barrett, CEO and Director of Business...
3 New Fourandhalf Innovations & the 2020 Virtual NARPM Convention

3 New Fourandhalf Innovations & the 2020 Virtual NARPM Convention

 This week, something a little different. The annual NARPM Convention is just a few days away, and although it will look different this year with everything online, we are still providing opportunities for attendees to interact with our team members, ask questions,...
5 Ways to Get More Property Management Leads

5 Ways to Get More Property Management Leads

Summary: Getting more property management leads takes more than just increasing your marketing budget. If you can understand how your reputation, budget, strategy, team and sales process work together, you can successfully reach your lead generation goals. Key...
How the 2020 Updates to Facebook Impact Property Managers

How the 2020 Updates to Facebook Impact Property Managers

Summary: Facebook’s updates in August 2020 provide more opportunities to property managers to engage with their community, generate trust, and build their network. Key Takeaways: Posts & comments in Facebook Groups have more newsfeed visibility than Page posts...
Should You Have Separate Websites for Your Real Estate and Property Management Businesses?

Should You Have Separate Websites for Your Real Estate and Property Management Businesses?

If you already have a perfectly good real estate website, do you really need a separate property management website? Can you get away with just building a page to host your property management information? Maybe you’re just getting started in property management, or...
What Our Data Shows About Negative Property Management Reviews (& What to Do About Them)

What Our Data Shows About Negative Property Management Reviews (& What to Do About Them)

If you’ve been in the property management industry for a while, you know that negative reviews can really hurt your business. But we’ve got data about negative property management reviews that will help you be proactive about implementing policies &...