PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

by | Aug 28, 2024 | Bing Ads, Digital Marketing, Fourandhalf, Getting Found, Google Ads, Key Performance Indicators, Marketing Best Practices, Property Management Growth, Property Management Marketing, Remarketing, SEO

 Are you looking to further your company’s reach and get your name in front of more property owners? In today’s digital world, it can be difficult to stand out from the crowd and attract potential clients. One of the best ways to do this is with a Pay-Per-Click...
How Property Managers Can Deal with Rising Costs and Labor Shortages in Maintenance with Ray Hespen – Part 2

How Property Managers Can Deal with Rising Costs and Labor Shortages in Maintenance with Ray Hespen – Part 2

by | Nov 16, 2023 | Interview, Key Performance Indicators, Maintenance, Owner Education, Property Management Business Tips, Property Management Industry, Running a Property Management Company, The Property Management Show Podcast

Podcast: Play in new window | DownloadSubscribe: RSS | More In typical fashion, we ended up covering so much ground with Ray Hespen of Property Meld that we had to split our full conversation into two episodes. In Part 1, we discussed what maintenance analytics is,...
Maintenance Analytics with Ray Hespen – Part 1

Maintenance Analytics with Ray Hespen – Part 1

by | Nov 9, 2023 | Interview, Key Performance Indicators, Maintenance, Owner Education, Property Management Business Tips, Property Management Industry, Running a Property Management Company, Technology, The Property Management Show Podcast

Podcast: Play in new window | DownloadSubscribe: RSS | More On The Property Management Show, we recently had a conversation with Ray Hespen, the CEO and co-founder of Property Meld. We always find ourselves talking to him a lot – and about a lot. This episode...
Building a Rock Solid Property Management Company: Advice from Business Consultant Deb Newell

Building a Rock Solid Property Management Company: Advice from Business Consultant Deb Newell

by | May 11, 2023 | Interview, Key Performance Indicators, Property Management Business Tips, Property Management Growth, Property Management Industry, Running a Property Management Company, Starting a Property Management Company, The Property Management Show Podcast, Trends

Podcast: Play in new window | DownloadSubscribe: RSS | MoreOur guest on The Property Management Show today is the legendary Deb Newell, of Real Time Consulting Services.  She has a lot of experience as a consultant and a property management business owner, so we...
How to Set a Property Management Marketing Budget According to Greg Crabtree, CPA

How to Set a Property Management Marketing Budget According to Greg Crabtree, CPA

by | Mar 23, 2023 | Content Marketing, Digital Marketing, How-tos, Interview, Key Performance Indicators, Marketing Best Practices, Marketing Budget, Property Management Business Tips, Property Management Education, Property Management Marketing, Running a Property Management Company, Sales, The Property Management Show Podcast, Trends

Podcast: Play in new window | DownloadSubscribe: RSS | MoreGreg Crabtree, CPA is back on The Property Management Show to talk about marketing spends and the return on investment (ROI) that property management companies should expect to see on marketing budgets. If...
Creating Customers for Life

Creating Customers for Life

by | Mar 9, 2023 | Content Marketing, Digital Marketing, Interview, Key Performance Indicators, Marketing Best Practices, Marketing Budget, Property Management Business Tips, Property Management Growth, Property Management Marketing, Running a Property Management Company, Sales, Sales Funnel, The Property Management Show Podcast

Podcast: Play in new window | DownloadSubscribe: RSS | MoreDave Gorham is back as our guest on The Property Management Show. He is a co-founder of Realty Solutions in New Jersey, and we’re diving into his philosophy around customers for life, and how it’s important to...