by Brittany Stephens and Marie Liamzon-Tepman | Sep 10, 2014 | Property Management Marketing, Social Media Marketing
Most people think that the more Facebook likes you have, the more attention your post will receive. This is not necessarily true. Here’s a quick summary of how Facebook works: they randomly select a small portion of your Facebook audience and they show your posts to...
by Danny Morris | Jul 11, 2014 | Hints and Tips, Marketing Best Practices, Property Management Marketing, Social Media Marketing
What makes a good social media post for a property management company? We’re answering that question in today’s blog. Before you post something to Twitter or publish something on Facebook, stop and answer a few questions, these questions are called the Five W’s...
by Marie Liamzon-Tepman | Jun 4, 2014 | Getting Found, Hints and Tips, Landing Pages, Marketing Best Practices, Property Management Education, Property Management Marketing, Property Management Websites, Reputation, Reviews, SEO
Updated July 14th, 2022 SEO is a term that’s bandied about when we talk about marketing your property management company. It’s an acronym that touches every industry that advertises its services or tries to get attention online. What does it mean and are you doing it...
by Marie Liamzon-Tepman | Apr 10, 2014 | Content Marketing, Getting Found, Marketing Best Practices, Property Management Marketing
Updated August 10th, 2022 Property managers are often asking us at Fourandhalf why we believe so strongly in video blogs. We know from our experience that video blogs can help property management companies grow their business, attract new leads, educate their owners,...
by Marie Liamzon-Tepman | Feb 13, 2014 | Property Management Marketing, Social Media Marketing
We were watching a video that talks about the problem of “fake” Facebook likes and how marketing on Facebook doesn’t work. I agree with some of what that video says, but it’s important to understand how you can use social media for your property...
by Brittany Stephens and Marie Liamzon-Tepman | Jan 17, 2014 | Content Marketing, How-tos
Over the last few years, we’ve helped property managers film hundreds of blogs and today we’ll share some best practices to help you get started producing your own content. Firstly, let’s review our motto, when it comes to publishing your own...
