by Marie Liamzon-Tepman | Aug 2, 2017 | Competition, Content Marketing, Digital Marketing, Getting Found, Landing Pages, Local Search, Marketing Best Practices, Property Management Growth, Property Management Marketing, Property Management Websites, SEO
We get asked this question often from our clients: “Can we direct our advertising traffic to our website?” Our answer? It’s more advantageous for your company to send your hard-earned online advertising traffic to a landing page that is optimized for...
by Marie Liamzon-Tepman | Jun 21, 2017 | Landing Pages, Marketing Best Practices, Owner Education, Property Management Business Tips, Property Management Marketing, Property Management Websites
Websites on the Internet have an average conversion rate of two percent. What does that mean? It means that 98 percent of website visitors are not doing what you want them to do – like filling out a form on your website to learn more about your property...
by Danny Morris | May 10, 2017 | Content Marketing
Many of you know the benefits of creating content for your property management company, but you may still dismiss the idea of video blogs. Perhaps you think it’s not for you. We’ve heard people say it’s not who they are and not what they do. An important question,...
by Marie Liamzon-Tepman | Mar 1, 2017 | Google My Business, Property Management Marketing, Property Management Websites, SEO, Social Media Marketing
Today, we describe 5 common SEO mistakes that rob your property management website of high search rankings. At Fourandhalf, we work on improving the digital presence of property management companies and these common areas for improvement are just a few items that any...
by Logan Jones | Nov 30, 2016 | Bing Ads, Content Marketing, Digital Marketing, Google Ads, Local Search, Property Management Growth, Property Management Marketing, Property Management Websites, SEO
When your property management company is already ranking organically, does it make sense to run a Pay-Per-Click campaign? It sounds pretty redundant, right? Well, in a climate where competition never stops, you may be missing out on business by relying on organic...
