by Marie Liamzon-Tepman | Feb 8, 2018 | Content Marketing, Getting Found, Hints and Tips, How-tos, Landing Pages, Local Search, Marketing Best Practices, Property Management Marketing, SEO
The best way to run a successful AdWords campaign is to make sure your ad and your landing page provide the most relevant information to your users. Specific and targeted messaging provides useful information to your visitors, and brings in the ROI you expect from...
by Marie Liamzon-Tepman | Jan 4, 2018 | Content Marketing, Fourandhalf, Property Management Marketing
The magic number is 50. That’s the number of blogs Fourandhalf released into the wild in 2017. And today, we’re sharing some of the best property management blogs we created over the last year. Best Property Management Marketing Blogs Four blogs really stood out in...
by Marie Liamzon-Tepman | Dec 28, 2017 | Content Marketing, Getting Found, How-tos, Local Search, Property Management Marketing, SEO, Starting a Property Management Company
Our clients often ask us about local marketing for property managers and what they should do to get found by owners in their respective markets. Today, we’ll talk about how to best show Google and the people searching on Google that you’re the local property...
by Marie Liamzon-Tepman | Dec 14, 2017 | Competition, Content Marketing, How-tos, Property Management Marketing, Running a Property Management Company, Trends
The current economic climate is serving a lot of people well. Today, we’re talking about how you can make being a property manager work for you in both strong economic times and challenging economic times. The Swinging Door Effect: Property Management + Real Estate...
by Marie Liamzon-Tepman | Nov 16, 2017 | Content Marketing, Getting Found, How-tos, Property Management Marketing, SEO
Maybe you’ve finally started creating blogs and putting everything on your website. Now you’re ready to conquer the world with all that great content marketing! Not so fast. You can create all the content you want, but if the search engines can’t...
by Marie Liamzon-Tepman | Jun 21, 2017 | Landing Pages, Marketing Best Practices, Owner Education, Property Management Business Tips, Property Management Marketing, Property Management Websites
Websites on the Internet have an average conversion rate of two percent. What does that mean? It means that 98 percent of website visitors are not doing what you want them to do – like filling out a form on your website to learn more about your property...
