Wondering whether your property management company should be implementing inbound or outbound marketing? Not sure what the difference is? Never fear, Brittany clears it all up for you in this week’s Fourandhalf blog. It’s more than marketing magic; it’s a strategic...
Have you dismissed using Bing Ads for your property management marketing? When it comes to pay-per-click advertising, almost everyone thinks of Google. That’s understandable; Google definitely owns the majority of the market when it comes to online search. But,...
After watching our blog on rethinking paid advertising for property managers, do you have questions about Google Ads? We know that some property managers feel Google Ads is getting more expensive. If that’s you, you’re not alone. Today, we’re talking about why...
When people think about paid advertising for property managers, otherwise known as online advertising, the first thing that comes to mind is Google AdWords (now Google Ads), and sometimes the term PPC or Pay Per Click comes up. But is this all there is to online...
Podcast: Play in new window | DownloadSubscribe: RSS | MoreDirect mail marketing for property management is making a comeback, and we have asked Brian Pavek from SmartZip to join us on the podcast to discuss the role data plays in this space. Over the past several...
ICYMI: Check out part one of our social media marketing blog. Social media marketing is an important tool for property management companies, especially when it comes to finding new landlords. We’re talking about four specific social media platforms: Facebook LinkedIn...