by Marie Liamzon-Tepman | Oct 22, 2020 | Content Marketing, Digital Marketing, Getting Found, Hints and Tips, How-tos, Lead Nurturing, Marketing Best Practices, Property Management Business Tips, Property Management Education, Property Management Growth, Property Management Marketing, Property Management Websites, SEO, Social Media Marketing
Growing your property management business requires that you use several different marketing strategies. If you put all of your marketing dollars in one basket, you’ll reach the same potential audience over and over again, leaving a large number of prospective...
by Marie Liamzon-Tepman | Sep 17, 2020 | Content Marketing, Digital Marketing, Facebook, Getting Found, Hints and Tips, Marketing Best Practices, Property Management Industry, Property Management Marketing, Social Media Marketing, Technology, Trends
Summary: Facebook’s updates in August 2020 provide more opportunities to property managers to engage with their community, generate trust, and build their network. Key Takeaways: Posts & comments in Facebook Groups have more newsfeed visibility than Page posts...
by Marie Liamzon-Tepman | Jul 23, 2020 | Content Marketing, Digital Marketing, Hints and Tips, Marketing Best Practices, Property Management Business Tips, Property Management Education, Property Management Growth, Property Management Marketing, Property Management Websites, SEO
What differentiates a good property management website from a great one? Back in 2018, we wrote about four of the most important aspects of a great property management website which still ring true to this day: user experience, customer-focused content, SEO, and lead...
by Marie Liamzon-Tepman | Apr 9, 2020 | Fourandhalf, Google My Business, Local Search, Marketing Best Practices, Property Management Industry, Property Management Marketing, Property Management Websites, Reputation, Reviews, SEO, Trends, Yelp
Have you heard the latest COVID-19 Google and Yelp reviews update? No doubt you’re aware of the unusual circumstances we find ourselves in during this COVID-19/Coronavirus pandemic. One of the fears that you may currently be grappling with is that your online...
by Amanda Clemmons | Mar 5, 2020 | Content Marketing, Digital Marketing, Getting Found, Google Ads, Hints and Tips, How-tos, Marketing Best Practices, Property Management Marketing
Setting up a search engine marketing or google ads campaign is pretty easy, but maintaining it is a different animal. We’re talking to you today about search engine marketing and what it takes to maintain the digital advertising campaign that’s going to help you grow...
by Hope Lumbley | Feb 20, 2020 | Competition, Content Marketing, Digital Marketing, FAQ, Getting Found, Google Ads, Lead Nurturing, Local Search, NARPM, Property Management Marketing, Property Management Websites, SEO
What’s the difference between organic results vs paid ads vs local listings? Let’s follow up on the Fourandhalf blog Daniel presented last week, where he discussed SERPs (Search Engine Results Pages) and why they’re important for your property management...
