How Will The Latest Google Updates Affect Property Management Marketing?

How Will The Latest Google Updates Affect Property Management Marketing?

How familiar are you with Google’s 2020 updates? Not too long ago, Google announced some big changes to its algorithm. If you’re wondering what these changes mean for your property management marketing, we have some good information for you today. Google’s 2020...
How Property Managers Can Avoid Data Analysis Paralysis

How Property Managers Can Avoid Data Analysis Paralysis

Feeling overwhelmed by property management marketing data analysis? It’s a mouthful. There are literally hundreds of data analysis reporting tools designed to help you get smarter about your property management business and how it’s performing. All of them say...
Paid Ads Part 2: Why Google Ads is Expensive and What Property Managers Can Do About It

Paid Ads Part 2: Why Google Ads is Expensive and What Property Managers Can Do About It

After watching our blog on rethinking paid advertising for property managers, do you have questions about Google Ads? We know that some property managers feel Google Ads is getting more expensive. If that’s you, you’re not alone. Today, we’re talking about why...
Paid Ads Part 1: Rethinking Paid Advertising for Property Managers

Paid Ads Part 1: Rethinking Paid Advertising for Property Managers

When people think about paid advertising for property managers, otherwise known as online advertising, the first thing that comes to mind is Google AdWords (now Google Ads), and sometimes the term PPC or Pay Per Click comes up. But is this all there is to online...