Why would you send visitors to a landing page rather than your website with your Google Ads campaign? At Fourandhalf, we get questions about this every once in a while, and it’s important to understand why you should create an AdWords-specific landing page. Here are a...
Podcast: Play in new window | DownloadSubscribe: RSS | MoreThe Property Management Show has been on the air for about two years, and each episode inspires a lot of feedback from listeners. There have been some questions along the way as well, so on this episode, host...
Before the relatives arrive for the holiday festivities, let’s talk newsletters. If you’re not sending out a newsletter, you’re not getting in front of clients and prospects as often as you could. Today, we have some things for you to think about while you’re reaching...
Maybe you’ve finally started creating blogs and putting everything on your website. Now you’re ready to conquer the world with all that great content marketing! Not so fast. You can create all the content you want, but if the search engines can’t...
Podcast: Play in new window | DownloadSubscribe: RSS | MoreHere Are Your Keys to the Rent Estate Revolution. Kevin Ortner runs the largest property management company in the country. He has some things to say about where the industry is going and how property managers...