PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

 Are you looking to further your company’s reach and get your name in front of more property owners? In today’s digital world, it can be difficult to stand out from the crowd and attract potential clients. One of the best ways to do this is with a Pay-Per-Click...
How to Create a Property Management Referral Program: Step by Step

How to Create a Property Management Referral Program: Step by Step

 Updated August 25th, 2022 Last week, we heard from a property manager and a Realtor on The Property Management Show about building referral relationships. They’ve built a powerful relationship that’s resulted in better business for both of them. Strong relationships...
How Often Do I Have to Update My Property Management Website?

How Often Do I Have to Update My Property Management Website?

How often should you update your website? The short answer is: regularly. Today, we want to talk about website updates and why you need to make them.   Higher Bounce Rates Hurt Your Rankings A stale website equals a higher bounce rate. When someone comes to your...