by Madison Lushington | Aug 28, 2023 | Digital Marketing, Getting Found, Google Ads, Property Management Marketing
In order to grow your property management business, you need to find new owner clients. Advertising is an effective way to reach potential clients and generate interest in your services. However, simply putting out an ad is not enough. You need to target potential...
by Marie Liamzon-Tepman | Aug 6, 2020 | Getting Found, How-tos, Lead Nurturing, Marketing Best Practices, Property Management Business Tips, Property Management Education, Property Management Growth, Property Management Marketing, Running a Property Management Company, Sales, Starting a Property Management Company
Updated August 25th, 2022 Last week, we heard from a property manager and a Realtor on The Property Management Show about building referral relationships. They’ve built a powerful relationship that’s resulted in better business for both of them. Strong relationships...
by Marie Liamzon-Tepman | Mar 8, 2018 | Content Marketing, Getting Found, Local Search, Property Management Marketing, SEO, Social Media Marketing
You know Google is the top search engine online, but what is the second biggest search engine? You may be thinking that it’s Yahoo. Or, Bing. Or, Ask.com. Nope. The second largest search engine is actually YouTube. According to HubSpot, 58 percent of viewers believe...
by Brittany Stephens and Marie Liamzon-Tepman | Jan 24, 2018 | Competition, Getting Found, Marketing Best Practices, Property Management Marketing, Property Management Websites, SEO
How often should you update your website? The short answer is: regularly. Today, we want to talk about website updates and why you need to make them. Higher Bounce Rates Hurt Your Rankings A stale website equals a higher bounce rate. When someone comes to your...
by Brittany Stephens and Marie Liamzon-Tepman | Jan 18, 2018 | Bing Ads, Content Marketing, Digital Marketing, Facebook, FAQ, Getting Found, Google Ads, Landing Pages, Local Search, Marketing Best Practices, Property Management Growth, Property Management Marketing
Why would you send visitors to a landing page rather than your website with your Google Ads campaign? At Fourandhalf, we get questions about this every once in a while, and it’s important to understand why you should create an AdWords-specific landing page. Here are a...
