by Marie Liamzon-Tepman | Dec 16, 2015 | Bing Ads, Competition, Content Marketing, Digital Marketing, FAQ, Getting Found, Google Ads, Hints and Tips, Marketing Best Practices, Marketing Budget, Property Management Business Tips, Property Management Marketing
You always want to rank number one for organic, but for AdWords the choice isn’t as clear. Google is the most popular search site, so it’s human nature that you’d want to be ranked at the top of AdWords results. However, getting that top spot costs more money,...
by Marie Liamzon-Tepman | Oct 7, 2015 | Content Marketing, SEO
Why are video blogs so important? Because they are one of the most cost effective ways to build your business and your brand. Summer is over now, and property managers have more time to focus on building their business while they build upon their company brand. A...
by Marie Liamzon-Tepman | Sep 23, 2015 | eBooks, How-tos, Marketing Best Practices, Property Management Business Tips, Property Management Education, Property Management Growth, Property Management Industry, Property Management Marketing, Property Management Websites, SEO, Social Media Marketing
Would you rather hire an amateur, or the person that actually wrote the book on property management? Put yourself in your customer’s shoes. Being the person that wrote that book is a great way to grow your property management business. Many property managers worry...
by Marie Liamzon-Tepman | Sep 16, 2015 | Marketing Best Practices, Property Management Marketing, Social Media Marketing
In today’s Digital Age, there is a lot of pressure for businesses to have an online presence. A lot of people think that having pages across social media sites is enough. Before we get into the discussion of what you should do with those pages, it’s...
by Marie Liamzon-Tepman | Sep 2, 2015 | Content Marketing, Getting Found
A great book that everyone in the property management business should read is called Youtility for Real Estate. It embraces the concept of helping people instead of selling to people, and it explains how that concept can grow your business. This is something we’ve...
by Marie Liamzon-Tepman | Aug 5, 2015 | Bing Ads, Competition, Content Marketing, Digital Marketing, Getting Found, Google Ads, Hints and Tips, Landing Pages, Marketing Best Practices, Property Management Business Tips, Property Management Marketing
Property management companies can face a number of problems when they are running their own AdWords campaigns. Today, we are talking about some of those challenges. Tenant Versus Owner Searches One of the biggest challenges for property managers is that most of the...