If Your Property Management Website Was an Employee, Would You Fire It?

If Your Property Management Website Was an Employee, Would You Fire It?

by | Nov 21, 2019 | Content Marketing, Key Performance Indicators, Marketing Best Practices, Property Management Business Tips, Property Management Growth, Property Management Industry, Property Management Marketing, Property Management Websites, Running a Property Management Company, SEO, Starting a Property Management Company

When you think about building a website for property management, what do you want it to accomplish? And once it’s up and running, how do you tell if it’s doing its job? Your property management website works for you, so it’s reasonable to take a moment and...
Paid Ads Part 2: Why Google Ads is Expensive and What Property Managers Can Do About It

Paid Ads Part 2: Why Google Ads is Expensive and What Property Managers Can Do About It

by | Aug 29, 2019 | Competition, Content Marketing, Digital Marketing, FAQ, Getting Found, Google Ads, How-tos, Marketing Best Practices, Marketing Budget, Property Management Business Tips, Property Management Marketing, Technology, Trends

After watching our blog on rethinking paid advertising for property managers, do you have questions about Google Ads? We know that some property managers feel Google Ads is getting more expensive. If that’s you, you’re not alone. Today, we’re talking about why...
Paid Ads Part 1: Rethinking Paid Advertising for Property Managers

Paid Ads Part 1: Rethinking Paid Advertising for Property Managers

by | Aug 15, 2019 | Bing Ads, Competition, Content Marketing, Digital Marketing, Facebook, Getting Found, Google Ads, Hints and Tips, Marketing Best Practices, Property Management Marketing, Social Media Marketing, Technology

When people think about paid advertising for property managers, otherwise known as online advertising, the first thing that comes to mind is Google AdWords (now Google Ads), and sometimes the term PPC or Pay Per Click comes up. But is this all there is to online...