If you think the only reason to have a blog on your website is because everyone else has a blog – that’s not good enough. Your property management blog provides major opportunities for you, and today we’re sharing the three top reasons to have a blog on your property...
Forbes recently said that the property management industry was worth $73 billion in 2017. That’s an enormous number, but some property managers are having problems growing. They’re stagnant year after year. At Fourandhalf, we’re all about growth. So, we got together...
You know Google is the top search engine online, but what is the second biggest search engine? You may be thinking that it’s Yahoo. Or, Bing. Or, Ask.com. Nope. The second largest search engine is actually YouTube. According to HubSpot, 58 percent of viewers believe...
Back in 2012, when the housing marketing collapsed, the property management market was flooded with a particular client type: The Accidental Landlord. People couldn’t sell their homes, so renting their home out was the only way to stay afloat. Tens of thousands did...
How often should you update your website? The short answer is: regularly. Today, we want to talk about website updates and why you need to make them. Higher Bounce Rates Hurt Your Rankings A stale website equals a higher bounce rate. When someone comes to your...