by Marie Liamzon-Tepman | Mar 8, 2018 | Content Marketing, Getting Found, Local Search, Property Management Marketing, SEO, Social Media Marketing
You know Google is the top search engine online, but what is the second biggest search engine? You may be thinking that it’s Yahoo. Or, Bing. Or, Ask.com. Nope. The second largest search engine is actually YouTube. According to HubSpot, 58 percent of viewers believe...
by Brittany Stephens and Marie Liamzon-Tepman | Jan 18, 2018 | Bing Ads, Content Marketing, Digital Marketing, Facebook, FAQ, Getting Found, Google Ads, Landing Pages, Local Search, Marketing Best Practices, Property Management Growth, Property Management Marketing
Why would you send visitors to a landing page rather than your website with your Google Ads campaign? At Fourandhalf, we get questions about this every once in a while, and it’s important to understand why you should create an AdWords-specific landing page. Here are a...
by Marie Liamzon-Tepman | Dec 19, 2017 | FAQ, Property Management Marketing, Running a Property Management Company, SEO, The Property Management Show Podcast
Podcast: Play in new window | DownloadSubscribe: RSS | MoreThe Property Management Show has been on the air for about two years, and each episode inspires a lot of feedback from listeners. There have been some questions along the way as well, so on this episode, host...
by Marie Liamzon-Tepman | Dec 14, 2017 | Competition, Content Marketing, How-tos, Property Management Marketing, Running a Property Management Company, Trends
The current economic climate is serving a lot of people well. Today, we’re talking about how you can make being a property manager work for you in both strong economic times and challenging economic times. The Swinging Door Effect: Property Management + Real Estate...
by Theresa Barnes | Nov 23, 2017 | FAQ, Lead Nurturing, Property Management Marketing
Before the relatives arrive for the holiday festivities, let’s talk newsletters. If you’re not sending out a newsletter, you’re not getting in front of clients and prospects as often as you could. Today, we have some things for you to think about while you’re reaching...