by Danny Morris | Apr 28, 2026 | How-tos, Running a Property Management Company, Sales, Starting a Property Management Company
Take a step back from your property management company for a moment. What is one of your most overlooked and valuable growth assets? It is not your website. It is not your ads. It is not even your pricing. It is your existing customers. Happy owners, tenants, and...
by Marie Liamzon-Tepman | Jan 21, 2026 | Getting Found, How-tos, Lead Nurturing, Marketing Best Practices, Property Management Business Tips, Property Management Education, Property Management Growth, Property Management Marketing, Running a Property Management Company, Sales, Starting a Property Management Company
Referrals remain one of the most effective ways for property management companies to grow their owner portfolios. In fact, referral-based owner leads often convert faster, trust you sooner, and stay longer than leads from almost any other source. On a past episode of...
by Madison Lushington | Jul 30, 2025 | Content Marketing, Social Media Marketing
If you’re a property manager who has invested in creating long-form videos—webinars, educational sessions, leasing walkthroughs, or even owner FAQs—you may be sitting on an untapped marketing asset. Most property management companies post a video once, maybe...
by Madison Lushington | Aug 28, 2024 | Bing Ads, Digital Marketing, Fourandhalf, Getting Found, Google Ads, Key Performance Indicators, Marketing Best Practices, Property Management Growth, Property Management Marketing, Remarketing, SEO
Are you looking to further your company’s reach and get your name in front of more property owners? In today’s digital world, it can be difficult to stand out from the crowd and attract potential clients. One of the best ways to do this is with a Pay-Per-Click...
by Marie Liamzon-Tepman | Jul 11, 2024 | Getting Found, Reputation, Reviews
So far in this series, we explored how reputation impacts the customer journey, the importance of fostering detailed, recent, and genuine reviews, and the power of volume when it comes to drowning out negative reviews for your property management company. But securing...
