by Madison Lushington | Nov 18, 2025 | Property Management Marketing, Running a Property Management Company
Exceptional customer service is one of the most powerful ways property managers can stand out in a competitive market. Every interaction, whether with an owner, tenant, or prospect, shapes how people perceive your brand. According to the 2025 Buildium State of the...
by Marie Liamzon-Tepman | Sep 17, 2025 | Content Marketing, Digital Marketing, Google Ads, Hints and Tips, Landing Pages, Marketing Best Practices, Marketing Budget, Property Management Business Tips, Property Management Marketing
Property management is a highly competitive industry, and staying ahead of the competition is necessary for success. One effective tool that property managers can use to drive traffic and generate leads is Google Ads. With Google Ads property managers can target...
by Marie Liamzon-Tepman | May 6, 2025 | Content Marketing, Email Marketing, Fourandhalf, Lead Nurturing, Property Management Marketing
Email marketing is one of the most powerful and cost-effective tools available to property managers looking to grow their business, nurture client relationships, and streamline communication. Whether you’re reaching out to current tenants, engaging prospective...
by Brittany Stephens and Marie Liamzon-Tepman | Apr 10, 2025 | FAQ, Hints and Tips, Marketing Best Practices, Property Management Education, Property Management Marketing, Property Management Websites, SEO, Starting a Property Management Company
Choosing a domain name for your property management website can feel like a big decision, but it doesn’t have to be overwhelming. A domain name is your website’s address on the internet. It’s unique to your own website and it serves as your online...
by Marie Liamzon-Tepman | Apr 1, 2025 | How-tos, Property Management Marketing
When you think about branding, does your property management company come to mind? Maybe you don’t consider yourself as having a brand at all—but here’s the truth: you do. Even if you haven’t intentionally crafted a distinctive brand identity, your company already...
by Brittany Stephens and Marie Liamzon-Tepman | Mar 12, 2025 | Content Marketing, Digital Marketing, Getting Found, Local Search, Marketing Best Practices, Property Management Marketing, Property Management Websites, SEO, Technology, Trends
Do you know what a Search Engine Results Page (SERP) is and how it impacts your property management company’s online visibility? If you’ve ever searched for something on Google—whether on your desktop or mobile—you’ve seen a SERP in action. But understanding its...