Deep Dive into Data-Driven Direct Marketing for Property Management Companies

Deep Dive into Data-Driven Direct Marketing for Property Management Companies

Podcast: Play in new window | DownloadSubscribe: RSS | MoreDirect mail marketing for property management is making a comeback, and we have asked Brian Pavek from SmartZip to join us on the podcast to discuss the role data plays in this space. Over the past several...
Property Management Industry Trends 2018

Property Management Industry Trends 2018

Podcast: Play in new window | DownloadSubscribe: RSS | MoreElevate Operations, Systems, and Talent on both Pre and Post Sale Sides of the Business, or Become Irrelevant On November 9th, 2016, we gathered a group of industry leaders on this podcast live at the NARPM...
Customer Retention – Tips For Running a Successful Property Management Company

Customer Retention – Tips For Running a Successful Property Management Company

When is the last time you thought about your relationships? At Fourandhalf, we love talking about SEO, content marketing, and digital marketing. But today, we’re taking a step back. We’re getting back to basics, and we’re asking you – how are your client...
How Often Do I Have to Update My Property Management Website?

How Often Do I Have to Update My Property Management Website?

How often should you update your website? The short answer is: regularly. Today, we want to talk about website updates and why you need to make them.   Higher Bounce Rates Hurt Your Rankings A stale website equals a higher bounce rate. When someone comes to your...
How to Grow Your Property Management Business in a Good and Bad Economy

How to Grow Your Property Management Business in a Good and Bad Economy

The current economic climate is serving a lot of people well. Today, we’re talking about how you can make being a property manager work for you in both strong economic times and challenging economic times. The Swinging Door Effect: Property Management + Real Estate...