by Marie Liamzon-Tepman | Dec 16, 2015 | Bing Ads, Competition, Content Marketing, Digital Marketing, FAQ, Getting Found, Google Ads, Hints and Tips, Marketing Best Practices, Marketing Budget, Property Management Business Tips, Property Management Marketing
You always want to rank number one for organic, but for AdWords the choice isn’t as clear. Google is the most popular search site, so it’s human nature that you’d want to be ranked at the top of AdWords results. However, getting that top spot costs more money,... 
by Marie Liamzon-Tepman | Nov 20, 2015 | How-tos, Property Management Business Tips, Property Management Education, Property Management Industry, Running a Property Management Company, Starting a Property Management Company, The Property Management Show Podcast
Podcast: Play in new window | DownloadSubscribe: RSS | MoreOur guest today is Michael Catalano, CEO of Real Estate Connections, a property management firm based in the Silicon Valley, CA. If you’ve ever wondered who to buy or sell a property management company,... 
by Marie Liamzon-Tepman | Nov 18, 2015 | FAQ, Property Management Business Tips, Property Management Education, Property Management Marketing, Property Management Websites, SEO
A Frequently Asked Questions page, or FAQ, is an underused tool for growing your property management business. There are a number of ways that FAQs can help you stand out from your competition, rank higher in search, be found for more keywords, and close more... 
by Marie Liamzon-Tepman | Oct 27, 2015 | How-tos, Property Management Business Tips, Property Management Education, Property Management Growth, Running a Property Management Company
“Virtual Assistant” is a new buzzword for most people, but for many of the people that use them, they are a cost effective way to expand their property management company’s capabilities. So, in the Fourandhalf blog today, we are talking to Noel... by Marie Liamzon-Tepman | Sep 23, 2015 | eBooks, How-tos, Marketing Best Practices, Property Management Business Tips, Property Management Education, Property Management Growth, Property Management Industry, Property Management Marketing, Property Management Websites, SEO, Social Media Marketing
Would you rather hire an amateur, or the person that actually wrote the book on property management? Put yourself in your customer’s shoes. Being the person that wrote that book is a great way to grow your property management business. Many property managers worry... 
by Marie Liamzon-Tepman | Aug 5, 2015 | Bing Ads, Competition, Content Marketing, Digital Marketing, Getting Found, Google Ads, Hints and Tips, Landing Pages, Marketing Best Practices, Property Management Business Tips, Property Management Marketing
Property management companies can face a number of problems when they are running their own AdWords campaigns. Today, we are talking about some of those challenges. Tenant Versus Owner Searches One of the biggest challenges for property managers is that most of the...
