How to Set a Property Management Marketing Budget According to Greg Crabtree, CPA

How to Set a Property Management Marketing Budget According to Greg Crabtree, CPA

Podcast: Play in new window | DownloadSubscribe: RSS | MoreGreg Crabtree, CPA is back on The Property Management Show to talk about marketing spends and the return on investment (ROI) that property management companies should expect to see on marketing budgets. If...
PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

 Are you looking to further your company’s reach and get your name in front of more property owners? In today’s digital world, it can be difficult to stand out from the crowd and attract potential clients. One of the best ways to do this is with a Pay-Per-Click...
Does ChatGPT Really Work for Generating Property Management Marketing Content?

Does ChatGPT Really Work for Generating Property Management Marketing Content?

 Have you heard about the new shiny piece of technology taking the world by storm? It’s called ChatGPT. In case you haven’t heard the buzz yet, here’s a quick overview: What is ChatGPT? ChatGPT is Artificial Intelligence (AI)-powered chatbot that’s been...
How to Create a Property Management Referral Program: Step by Step

How to Create a Property Management Referral Program: Step by Step

 Updated August 25th, 2022 Last week, we heard from a property manager and a Realtor on The Property Management Show about building referral relationships. They’ve built a powerful relationship that’s resulted in better business for both of them. Strong relationships...