Paid Ads for Property Managers, Part 1: Building the Right Digital Advertising Strategy

Paid Ads for Property Managers, Part 1: Building the Right Digital Advertising Strategy

by | Oct 21, 2026 | Bing Ads, Competition, Content Marketing, Digital Marketing, Facebook, Getting Found, Google Ads, Hints and Tips, Marketing Best Practices, Property Management Marketing, Social Media Marketing, Technology

Paid advertising for property management has changed significantly. It is no longer just a matter of bidding on a few keywords in Google Ads and hoping the right rental property owners click. Today, property managers can use paid advertising to reach prospective...
5 Reasons Property Management Companies Stop Growing (And How to Fix It)

5 Reasons Property Management Companies Stop Growing (And How to Fix It)

by | Mar 19, 2026 | Property Management Industry, Property Management Marketing, Running a Property Management Company, Sales, Technology

The property management industry continues to expand, with the global market now valued at well over $100 billion and projected to grow steadily through the rest of the decade. Demand for professional management is rising as rental ownership becomes more complex, more...
Anatomy of a Search Engine Results Page (SERP)

Anatomy of a Search Engine Results Page (SERP)

by | Mar 12, 2025 | Content Marketing, Digital Marketing, Getting Found, Local Search, Marketing Best Practices, Property Management Marketing, Property Management Websites, SEO, Technology, Trends

Do you know what a Search Engine Results Page (SERP) is and how it impacts your property management company’s online visibility? If you’ve ever searched for something on Google—whether on your desktop or mobile—you’ve seen a SERP in action. But understanding its...
Maintenance Analytics with Ray Hespen – Part 1

Maintenance Analytics with Ray Hespen – Part 1

by | Nov 9, 2023 | Interview, Key Performance Indicators, Maintenance, Owner Education, Property Management Business Tips, Property Management Industry, Running a Property Management Company, Technology, The Property Management Show Podcast

Podcast: Play in new window | DownloadSubscribe: RSS | MoreOn The Property Management Show, we recently had a conversation with Ray Hespen, the CEO and co-founder of Property Meld. We always find ourselves talking to him a lot – and about a lot. This episode is...