by Marie Liamzon-Tepman | Jan 30, 2025 | Interview, Property Management Growth, Reputation, Reviews
If you’re struggling to attract new owner leads, collect positive reviews, or even show up on Google, you’re not alone. The property management industry is becoming increasingly competitive, and standing out requires a strategic approach to marketing. Here’s how to...
by Marie Liamzon-Tepman | Jul 11, 2024 | Getting Found, Reputation, Reviews
So far in this series, we explored how reputation impacts the customer journey, the importance of fostering detailed, recent, and genuine reviews, and the power of volume when it comes to drowning out negative reviews for your property management company. But securing...
by Marie Liamzon-Tepman | Jun 27, 2024 | Getting Found, Reputation, Reviews
In the first two installments of this series, we explored the secrets behind crafting a stellar online reputation for your property management company. We delved into the importance of fostering detailed, recent, and genuine reviews, and the power of responding...
by Marie Liamzon-Tepman | Jun 12, 2024 | Getting Found, Reputation, Reviews
Online reputation management goes beyond simply monitoring and responding to reviews. It’s a strategic approach to cultivating trust with potential clients throughout their journey. Our research shows that companies prioritizing online reviews boast a 16%...
by Marie Liamzon-Tepman | May 29, 2024 | Getting Found, Reputation, Reviews
Do you remember Alec Baldwin’s iconic line “Always Be Closing” from the movie Glengarry Glen Ross? While it resonates with sales teams to this day, it paints an incomplete picture of the customer journey. There were actually two acronyms on the board...
by Hope Lumbley | Mar 5, 2024 | Content Marketing, Fourandhalf, Getting Found, Hints and Tips, Marketing Best Practices, Property Management Business Tips, Property Management Growth, Property Management Industry, Property Management Marketing, Reputation, Reviews, Starting a Property Management Company, Trends
Navigating and effectively utilizing your Google Business Profile (formally known as Google My Business or GMB) is pivotal for the success of your property management business, ensuring that your services are not just visible but also easily accessible to those in...
