Today we are addressing something that we hear from a lot of property managers when we talk about marketing strategy: ” Property management Google Ads is a waste of money.” A lot of you tell us that Google Ads, formally known as Google Adwords, is a waste...
Property Management Lead Generation Many property managers struggle with figuring out how to get more property management clients. This is because getting more property management leads often takes more than just increasing your advertising budget. Fret not – if...
SEO vs. SEM It’s common for people to be confused about the difference between SEO and SEM, or even to think they’re the same thing. It’s important you understand the difference between these marketing strategies so you’re not leaving valuable leads on the table....
Telling Your Story Every business has a story. Being able to tell that story in a way that connects and resonates with your perfect client is a crucial part of your property management marketing strategy. Maybe you think your story isn’t that interesting. Think...
How CPC Has Changed for Property Management Since 2018 Spending on digital advertising has increased over the years. Advertisers have spent more on online ads than television ads since 2017. COVID-19 has only increased demand for online ads, and as more companies...
Podcast: Play in new window | DownloadSubscribe: RSS | More The podcasts we publish on The Property Management Show usually inspire us to talk about the topics that we cover, long after the guests have left us. On today’s show, we’re sharing some of what we captured...
