Anatomy of a Search Engine Results Page (SERP)

Anatomy of a Search Engine Results Page (SERP)

Do you know what a Search Engine Results Page (SERP) is and how it impacts your property management company’s online visibility? If you’ve ever searched for something on Google—whether on your desktop or mobile—you’ve seen a SERP in action. But understanding its...
Should You Have Different Websites for Your Real Estate and Property Management Businesses?

Should You Have Different Websites for Your Real Estate and Property Management Businesses?

 If you already have a perfectly good real estate website, do you really need a separate property management website? Can you get away with just building a page to host your property management information? Maybe you’re just getting started in property management, or...
5 Elements of Killer Landing Pages for Property Managers

5 Elements of Killer Landing Pages for Property Managers

What’s the purpose of your landing page? Landing pages for property managers are different than website pages. They are out there on their own – serving a specific purpose and leading visitors to the desired action you’re hoping for, whether it’s a...