Marketing and Business Strategy Blog for Property Managers
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How Property Managers Can Avoid Data Analysis Paralysis
Feeling overwhelmed by property management marketing data analysis? It's a mouthful. There are literally hundreds of data analysis reporting tools designed to help you get smarter about your property management business and how it’s performing. All of them say that...
PM Grow, Fourandhalf and Our Clients Walked into a Blog…(Year-End Outtakes!)
2019 Year-End Property Management Blog Outtakes How crazy is it that it's already the end of the year? We can't believe how fast time has flown...which, if the old saying is anything to go by, must mean we've been having fun! As you settle in for the holidays, we...
Creative Ways to Get More Out of Your Marketing Budget
How big is your property management marketing budget? Whether it’s big or small, wouldn’t it be nice to stretch that budget a little bit? Today, we want to talk about some creative ways to get more out of the marketing dollars you’re spending to grow your property...
Property Management Banking and Trust Accounts (Explained by a Banker)
UPDATE: As of November 2020, Seacoast Commerce Bank has merged with Enterprise Bank & Trust. Allison DiSarro and her property management banking team from Seacoast remain intact and run the whole property management banking division within Enterprise Bank & Trust. If...
SEO Spam Emails: What Property Managers Should Look For
Before we could get John's recent blog about property management websites posted, we were reminded of a question that our clients ask us all the time: what’s with those weird emails from random companies about SEO? Are these property management SEO spam emails? Or are...
Happy Thanksgiving! From All of Us at Fourandhalf
Happy Thanksgiving! Today, Marie and Brittany are taking a break from the podcast this week to observe the holiday. Happy Thanksgiving, everyone! Catch Up On Our Recent Podcast Episodes: If you’re not all caught up with our podcast, you can use this time to catch up!...
If Your Property Management Website Was an Employee, Would You Fire It?
When you think about building a website for property management, what do you want it to accomplish? And once it's up and running, how do you tell if it's doing its job? Your property management website works for you, so it’s reasonable to take a moment and think about...
How 1031 Exchanges Can Grow a Property Management Business (Even if You Don’t Do Real Estate Sales)
Today we’re joined by Eric P. Hoglund, Broker (DRE #01420325) with Estey Real Estate & Property Management. He explains the benefit of understanding 1031 exchanges for property management companies, even if your company doesn't do real estate. After doing a lot of...
Bottlenecks to Profitability Part 4: Maintenance Limbo
On The Property Management Show today, we’re talking to John Bykowski, CEO at Fourandhalf as well as Matt Simons, general manager of Abodea. Our topic is maintenance for property management companies. How can maintenance be a bottleneck to profitability, and what can...
What’s it Like to Partner With Fourandhalf? Catch Up with Our Lifetime Clients
"Fourandhalf has been a game changer for our marketing needs. They are experts in their field. They know how to engage their audiences and are so quick to respond. I've been incredibly impressed with them! It is like having a marketing employee on staff for a fraction of the cost! We love Fourandhalf!"
"I felt like our website finally postured us and posited us for who we really were. And we could have never done that without the help of Fourandhalf...If you’re investigating Fourandhalf, and you’re trying to figure out if this is a good fit for you or not, just try it. You just owe it to yourself to try it. I don’t know how you could really live without them."
"We have used FourandHalf for a while now and have had a great experience. Hope and her team are always wonderful to work with, quick to respond to any questions or concerns that we may have, and are always so personable. We really appreciate their attention to detail and willingness to always work with us to achieve our goals. Thank you Hope & team!"
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