Marketing and Business Strategy Blog for Property Managers
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Bring Loyal Customers into your Business with Educational Property Management Marketing Campaigns
Educational and thought leadership marketing campaigns can help you attract loyal customers. Today, we’re explaining how those campaigns work. We’re using the two terms interchangeably. Educational and thought leadership campaigns are similar. Neither of them are...
How I Did It: Kristin and Shawn Johnson Discuss the Successes and Failures of Independence Capital Property Management
On The Property Management Show, we love helping people in the industry learn from the successes and failures of property management business owners. The feedback we’ve received on our How I Did It series has been phenomenal, so we’re bringing you another episode...
The Next Big Thing in Property Management Innovation: Talking Data and A.I. with Home365
The Property Management Show is based in Silicon Valley, and the beauty of our location is that we get to meet entrepreneurs driving property management innovation. Today, our guest is Daniel Shaked, the founder of Home365. This is a company that sells maintenance...
How I Did It: Lisa Wise Discusses the Growth and Expansion of Nest DC
How I Did It: Lisa Wise Discusses Property Management Growth Today on The Property Management Show, we’re talking to Lisa Wise, who runs a boutique property management company called Nest DC. She spoke at PM Grow Summit in 2017, and she’ll speak again in 2019, so if...
Five Sales Mistakes that May be Holding your Property Management Company Back
Have you ever thought about what your property management company could do with two, three or even five extra sales a month? What if you could add $36,000 in annual contract value every single month? Today, we’re talking about some easy and common mistakes that sales...
All About Acquisitions: Michael Catalano and Steve Rozenberg Discuss Evaluation and Integration
Mike Catalano and Steve Rozenberg joined Alex on The Property Management Show to talk about growth through acquisitions. Mike Catalano is one of the most experienced property management owners to talk about acquisitions, and Steve Rozenberg runs a tightly systemized...
How to Manage Inauthentic Property Management Reviews in a Reputation-Driven Market
Reputation is a big part of our society, and consumer reviews or consumer opinions about your property management company can actually make or break your business. While bad reviews will negatively affect your company, there’s something that does even further damage....
What Does Fiscally Responsible Growth Look Like? Twelve Markets and 4,000 Properties in 2.5 Years – How Benton Cotter Did It
On this episode of The Property Management Show, we’re talking to a guest about fiscally responsible growth after he emailed Alex a response to the podcast about Mynd.co and Doug Brien, who received a lot of venture-backed funding to grow a property management...
Build a Better Blog: Three Reasons to Invite a Guest Blogger to Contribute Content
Having a guest blogger on your property management website is becoming more common, and you may be wondering how it works. When someone from a marketing company or another business approaches you with some content for your website to use as a blog post, you have a...
What’s it Like to Partner With Fourandhalf? Catch Up with Our Lifetime Clients
"Fourandhalf has been a game changer for our marketing needs. They are experts in their field. They know how to engage their audiences and are so quick to respond. I've been incredibly impressed with them! It is like having a marketing employee on staff for a fraction of the cost! We love Fourandhalf!"
"I felt like our website finally postured us and posited us for who we really were. And we could have never done that without the help of Fourandhalf...If you’re investigating Fourandhalf, and you’re trying to figure out if this is a good fit for you or not, just try it. You just owe it to yourself to try it. I don’t know how you could really live without them."
"We have used FourandHalf for a while now and have had a great experience. Hope and her team are always wonderful to work with, quick to respond to any questions or concerns that we may have, and are always so personable. We really appreciate their attention to detail and willingness to always work with us to achieve our goals. Thank you Hope & team!"
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