by Brittany Stephens and Marie Liamzon-Tepman | Jan 24, 2018 | Competition, Getting Found, Marketing Best Practices, Property Management Marketing, Property Management Websites, SEO
How often should you update your website? The short answer is: regularly. Today, we want to talk about website updates and why you need to make them. Higher Bounce Rates Hurt Your Rankings A stale website equals a higher bounce rate. When someone comes to your...
by Brittany Stephens and Marie Liamzon-Tepman | Jan 18, 2018 | Bing Ads, Content Marketing, Digital Marketing, Facebook, FAQ, Getting Found, Google Ads, Landing Pages, Local Search, Marketing Best Practices, Property Management Growth, Property Management Marketing
Why would you send visitors to a landing page rather than your website with your Google Ads campaign? At Fourandhalf, we get questions about this every once in a while, and it’s important to understand why you should create an AdWords-specific landing page. Here are a...
by Brittany Stephens and Marie Liamzon-Tepman | Oct 18, 2017 | How-tos, Property Management Marketing, Property Management Websites, Technology, Trends
Everyone’s talking about Google Analytics, and they make it sound like it can do anything. Maybe not, but let’s talk about what it can do for you. More details and screenshots can be found at the end of this blog. Keep reading! Yesterday is Over, Tomorrow is Too Late...
by Brittany Stephens and Marie Liamzon-Tepman | Sep 13, 2017 | Competition, Getting Found, Property Management Marketing, Property Management Websites, SEO, Technology
Have you ever hired a vendor to do SEO on your site, but you don’t know if they did a good job? How can you tell if your website has been Search Engine Optimized? For today’s blog, we share how you can learn if your property management website has been...
by Brittany Stephens and Marie Liamzon-Tepman | Apr 26, 2017 | Property Management Industry
At Fourandhalf, we spend a lot of time sharing best practices on marketing your property management business. We explain the process and share the benefits. As a property management entrepreneur, business may be going well and you are able to rely on referrals. You...
