by Madison Lushington | Aug 21, 2025 | How-tos, Reputation
Your online reputation can be the deciding factor for whether a potential client chooses your property management company or your competitor. Studies show that 4 out of 5 consumers have reversed a purchase decision after reading a negative review. For property...
by Madison Lushington | Jul 30, 2025 | Content Marketing, Social Media Marketing
If you’re a property manager who has invested in creating long-form videos—webinars, educational sessions, leasing walkthroughs, or even owner FAQs—you may be sitting on an untapped marketing asset. Most property management companies post a video once, maybe...
by Madison Lushington | Jan 9, 2025 | Marketing Best Practices, Property Management Websites, SEO
Rebranding can be an exciting milestone for your property management company—a chance to modernize your image, expand into new markets, or better reflect your vision. But it’s not just about a new logo or name; a rebranding strategy impacts every aspect of your...
by Madison Lushington | Sep 18, 2024 | Property Management Websites, Sales
ROI calculators are the trendy new thing in property management websites. You might have come across a competitor’s website featuring a sleek new calculator and found yourself wondering if you should invest in one as well. At Fourandhalf, we specialize in...
by Madison Lushington | Aug 28, 2024 | Bing Ads, Digital Marketing, Fourandhalf, Getting Found, Google Ads, Key Performance Indicators, Marketing Best Practices, Property Management Growth, Property Management Marketing, Remarketing, SEO
Are you looking to further your company’s reach and get your name in front of more property owners? In today’s digital world, it can be difficult to stand out from the crowd and attract potential clients. One of the best ways to do this is with a Pay-Per-Click...
