Marketing and Business Strategy Blog for Property Managers
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Property Management During Moratorium Madness
Summary: During this time of moratorium madness, it’s becoming more and more difficult to enforce leases and do your job as a property manager. Our guests, Tracy Minick and Katherine Swanberg from Real Estate Gladiators know your pain. In this episode of The Property...
Why Your Realtor Referral Program Isn’t Working (& How to Make it Work)
Summary: We’re talking about Realtor referral programs on The Property Management Show today, specifically, why they fail and what is required to make them successful. Vitaliy Merkulov from Renter, Inc. has joined us to share what he’s learned about referral programs...
The Power of Remarketing Campaigns for Property Managers
One of Fourandhalf’s latest offerings is property management remarketing campaigns. But what exactly is Google remarketing? Why is it important for property managers? And what’s the risk for property managers that aren't using remarketing campaigns? Maddie joins our...
Trading Hearts for Stars: Strategies to Improve Property Management Customer Relationships
How is your property management reputation these days? As you’re shopping for goodies to share with your loved ones this Valentine’s Day, be sure to remember that you’ve got relationships to tend with your clients, too. And when your customers love you, well, the 5...
Property Management Marketing | Part 3 | How Owner Marketing Has Changed
Summary: In Part 1 and Part 2 of our Property Management Marketing series, we discussed various aspects of property management tenant marketing. Today, we’ve invited our own John Bykowski, CEO at Fourandhalf to discuss some of the big changes he’s seen in owner...
How to Create a Property Management Marketing Plan for 2021 (Step by Step)
Create a Property Management Marketing Plan Step by Step If you haven’t been thinking about your marketing strategy for 2021, it’s time. Luckily, the Fourandhalf team is here to walk you through creating a property management marketing plan, step by step. Step 1:...
HOA vs. Property Management Banking
Summary: On today’s episode of The Property Management Show, we’ve asked the experts in property management and HOA banking to join us. Allison DiSarro and Ken Carteron from Enterprise Bank and Trust, formerly Seacoast Commerce Bank, are on the podcast to talk about...
Featured Speakers at PM Grow Summit 2021
It’s a new year, a new world, and to keep your property management business thriving, you need to know the latest insights, trends and resources in the industry. Luckily, you have the opportunity to access all of that in one place: PM Grow Summit 2021. This year’s...
Why Property Managers Should Know About Nacha
Summary: Jordan Bennett is from the National Automated Clearinghouse Association, which is most easily identifiable to us as ACH. We’re talking about the role of the association and why it’s necessary to follow the carefully curated best practices that they’ve put...
What’s it Like to Partner With Fourandhalf? Catch Up with Our Lifetime Clients
"Fourandhalf has been a game changer for our marketing needs. They are experts in their field. They know how to engage their audiences and are so quick to respond. I've been incredibly impressed with them! It is like having a marketing employee on staff for a fraction of the cost! We love Fourandhalf!"
"I felt like our website finally postured us and posited us for who we really were. And we could have never done that without the help of Fourandhalf...If you’re investigating Fourandhalf, and you’re trying to figure out if this is a good fit for you or not, just try it. You just owe it to yourself to try it. I don’t know how you could really live without them."
"We have used FourandHalf for a while now and have had a great experience. Hope and her team are always wonderful to work with, quick to respond to any questions or concerns that we may have, and are always so personable. We really appreciate their attention to detail and willingness to always work with us to achieve our goals. Thank you Hope & team!"
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