Marketing and Business Strategy Blog for Property Managers

Subscribe to our weekly newsletter or check this page every week to learn some of the best business and marketing strategies for property managers. Get your questions answered and learn what you can about how to reach new owners and investors.

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PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

PPC Campaigns: Brand Awareness vs. Lead Generation Campaigns

 Are you looking to further your company's reach and get your name in front of more property owners? In today’s digital world, it can be difficult to stand out from the crowd and attract potential clients. One of the best ways to do this is with a Pay-Per-Click (PPC)...

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Creating Customers for Life

Creating Customers for Life

Dave Gorham is back as our guest on The Property Management Show. He is a co-founder of Realty Solutions in New Jersey, and we’re diving into his philosophy around customers for life, and how it’s important to align a business with the idea that you’re going to serve...

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Lifetime Value vs. Transactional Value

Lifetime Value vs. Transactional Value

On The Property Management Show today, we’re speaking with Andrew Smallwood, who is the Chief Customer Officer (CCO) at Second Nature and the host of the Triple Win podcast. We’re diving into the difference between lifetime value and transactional value and how...

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The Power of Purpose-Driven Property Management

The Power of Purpose-Driven Property Management

Andrea Hardaway from First Property Management is blazing a path of success as she has published her book, Property Management Freedom, and recently gave an inspiring talk on the topic of market consolidation at PM Grow Summit 2022. Despite hefty acquisition offers by...

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Retention in the Face of Acquisition – Part 2

Retention in the Face of Acquisition – Part 2

 We’re back on The Property Management Show with Kathleen Richards. In Part I, she shared her story about buying and selling a property management business, and how she introduced herself to her new employees and clients. We ended the chat talking about toxic owners...

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Retention in the Face of Acquisition – Part 1

Retention in the Face of Acquisition – Part 1

 The prospect of acquiring a property management business is very exciting. The hard part comes when the deal is done. How can you handle the baggage that comes with a book of business? How do you protect yourself from the potential loss of owners and employees? Our...

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What’s it Like to Partner With Fourandhalf? Catch Up with Our Lifetime Clients

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RE Gladiators

"I felt like our website finally postured us and posited us for who we really were. And we could have never done that without the help of Fourandhalf...If you’re investigating Fourandhalf, and you’re trying to figure out if this is a good fit for you or not, just try it. You just owe it to yourself to try it. I don’t know how you could really live without them."

Tracy Minick & Katherine Swanberg

Real Estate Gladiators

Bickerstaff

"We've been working with Fourandhalf for several years and our account rep Karen is very attentive to our business' needs. Initially we hired them to manage our online reputation for our property management company and now have 100s of reviews from customers. Recently, they launched a new website for us and I'm looking forward to growing our business with them in 2022. If you are serious about marketing your company......call Fourandhalf."

Reynolds Bickerstaff

Bickerstaff Parham Property Management

Arbors

"We have used FourandHalf for a while now and have had a great experience. Hope and her team are always wonderful to work with, quick to respond to any questions or concerns that we may have, and are always so personable. We really appreciate their attention to detail and willingness to always work with us to achieve our goals. Thank you Hope & team!"

Nicole Fandel

Arbors Management

Our Affiliations

Office Address

Fourandhalf, Inc
2710 Crow Canyon Rd #1017
San Ramon, CA 94583

Hours of Operation

M-F: 8am - 4:30pm PST