Marketing and Business Strategy Blog for Property Managers
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Our Latest Posts
The Practice of Property Management Profitability
Summary: You may recognize today’s guest on The Property Management Show podcast. Steve Crossland is joining us, and he gave a speech at PM Grow Summit 2021 about the ABCs of property selection and portfolio selection. (by the way - if you'd like to watch that talk,...
Property Management During Moratorium Madness
Summary: During this time of moratorium madness, it’s becoming more and more difficult to enforce leases and do your job as a property manager. Our guests, Tracy Minick and Katherine Swanberg from Real Estate Gladiators know your pain. In this episode of The Property...
Why Your Realtor Referral Program Isn’t Working (& How to Make it Work)
Summary: We’re talking about Realtor referral programs on The Property Management Show today, specifically, why they fail and what is required to make them successful. Vitaliy Merkulov from Renter, Inc. has joined us to share what he’s learned about referral programs...
The Power of Remarketing Campaigns for Property Managers
One of Fourandhalf’s latest offerings is property management remarketing campaigns. But what exactly is Google remarketing? Why is it important for property managers? And what’s the risk for property managers that aren't using remarketing campaigns? Maddie joins our...
Trading Hearts for Stars: Strategies to Improve Property Management Customer Relationships
How is your property management reputation these days? As you’re shopping for goodies to share with your loved ones this Valentine’s Day, be sure to remember that you’ve got relationships to tend with your clients, too. And when your customers love you, well, the 5...
Property Management Marketing | Part 3 | How Owner Marketing Has Changed
Summary: In Part 1 and Part 2 of our Property Management Marketing series, we discussed various aspects of property management tenant marketing. Today, we’ve invited our own John Bykowski, CEO at Fourandhalf to discuss some of the big changes he’s seen in owner...
We use our property management blog to share the latest marketing strategies on growing and maintaining a profitable property management business.
On our blog, you’ll hear from different members of our team about various aspects of property management growth. Everyone has their own area of expertise and their individual passions about the work we do. Fourandhalf provides a platform for these experts to share what they know. You’ll hear about how to improve your reputation, where to find ideas for content, and what you need on your website to win new business. Our tips are more than vague ideas. The Fourandhalf blog offers actionable items that can put you on a path towards growth.
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