How Will The Latest Google Updates Affect Property Management Marketing?

How Will The Latest Google Updates Affect Property Management Marketing?

How familiar are you with Google’s 2020 updates? Not too long ago, Google announced some big changes to its algorithm. If you’re wondering what these changes mean for your property management marketing, we have some good information for you today. Google’s 2020...
How Property Managers Can Avoid Data Analysis Paralysis

How Property Managers Can Avoid Data Analysis Paralysis

Feeling overwhelmed by property management marketing data analysis? It’s a mouthful. There are literally hundreds of data analysis reporting tools designed to help you get smarter about your property management business and how it’s performing. All of them say...
Creative Ways to Get More Out of Your Marketing Budget

Creative Ways to Get More Out of Your Marketing Budget

How big is your property management marketing budget? Whether it’s big or small, wouldn’t it be nice to stretch that budget a little bit? Today, we want to talk about some creative ways to get more out of the marketing dollars you’re spending to grow your property...
Property Management Marketing Update: New Google Ad Metrics Effective Sept. 30, 2019

Property Management Marketing Update: New Google Ad Metrics Effective Sept. 30, 2019

Have you heard about the most recent Google Ads update? Google has announced a major change that will affect your Google Ads, search results, and ad performance reporting. Today, we want to walk through what that means for your property management marketing campaigns....
Paid Ads Part 3: Do Bing Ads Work for Property Management Marketing?

Paid Ads Part 3: Do Bing Ads Work for Property Management Marketing?

Have you dismissed using Bing Ads for your property management marketing? When it comes to pay-per-click advertising, almost everyone thinks of Google. That’s understandable; Google definitely owns the majority of the market when it comes to online search. But,...
Paid Ads Part 2: Why Google Ads is Expensive and What Property Managers Can Do About It

Paid Ads Part 2: Why Google Ads is Expensive and What Property Managers Can Do About It

After watching our blog on rethinking paid advertising for property managers, do you have questions about Google Ads? We know that some property managers feel Google Ads is getting more expensive. If that’s you, you’re not alone. Today, we’re talking about why...