by Maddie Hall | Feb 18, 2021 | Advertising and PPC, AdWords, Competition, Fourandhalf, Getting Found, PPC, Property Management Marketing, Trends
One of Fourandhalf’s latest offerings is property management remarketing campaigns. But what exactly is Google remarketing? Why is it important for property managers? And what’s the risk for property managers that aren’t using remarketing campaigns? Maddie joins...
by Marie Liamzon-Tepman | Nov 19, 2020 | Advertising and PPC, Competition, Getting Found, Marketing Best Practices, Podcast, Property Management Growth, Property Management Industry, Property Management Marketing
Podcast: Play in new window | DownloadSubscribe: Apple Podcasts | RSSSummary: Advertising your vacant rental units online has changed, and that’s due to some acquisitions and partnerships that we’re discussing today with James Barrett, CEO and Director of Business...
by Marie Liamzon-Tepman | Sep 23, 2020 | Advertising and PPC, AdWords, Competition, Fourandhalf, Getting Found, Hints and Tips, How-tos, Marketing Best Practices, PPC, Property Management Business Tips, Property Management Growth, Property Management Industry, Property Management Marketing, Reputation, Reviews and Reputation, Running a Property Management Company, Starting a Property Management Company
Summary: Getting more property management leads takes more than just increasing your marketing budget. If you can understand how your reputation, budget, strategy, team and sales process work together, you can successfully reach your lead generation goals. Key...
by Marie Liamzon-Tepman | Sep 17, 2020 | Advertising and PPC, Getting Found, Hints and Tips, Marketing Best Practices, Property Management Marketing, Property Management Websites, Social Media, Social Media Marketing, Technology, Trends
Summary: Facebook’s updates in August 2020 provide more opportunities to property managers to engage with their community, generate trust, and build their network. Key Takeaways: Posts & comments in Facebook Groups have more newsfeed visibility than Page posts...
by John Bykowski | Apr 30, 2020 | Advertising and PPC, Content Marketing, Fourandhalf, Hints and Tips, Marketing Best Practices, Property Management Business Tips, Property Management Growth, Property Management Industry, Property Management Marketing, Social Media, Social Media Marketing, Trends
What’s your plan for property management branding during a crisis? Branding your property management company and marketing your services in a time of crisis requires a sense of who your audience is and what they may be going through. All of us at Fourandhalf are...
by Amanda Clemmons | Mar 5, 2020 | Advertising and PPC, AdWords, Competition, Fourandhalf, Getting Found, Hints and Tips, Marketing Best Practices, PPC, Property Management Business Tips, Property Management Growth, Property Management Marketing, Property Management SEO, Running a Property Management Company, SEO, Starting a Property Management Company, Trends
Setting up a search engine marketing or google ads campaign is pretty easy, but maintaining it is a different animal. We’re talking to you today about search engine marketing and what it takes to maintain the digital advertising campaign that’s going to help you grow...